Elevation

After many of Oregon’s finest brews in some of the best pubs in the greater parts of Portland, Elevation has found what we feel is a perfect candidate to complete our initial executive and development team.  Last week Elevation was elated to announce that Charlie Schluting will be joining the team as a friend, co-worker, and business partner.  While Charlie, from an outward appearance, presents himself in a very conventional and modest fashion, the inner Charlie that our team has come to admire is one that is highly intelligent, of a high degree of moral and ethical character, and ”Walks Softly and Carries a Big Stick.”  (This was the slogan describing U.S. President Theodore Roosevelt’s corollary to the Monroe Doctrine.)

With his computer science eduction, work experience with LINBIT-USA as the VP of Strategic Alliances and neurotic drive for progress, Charlie was a needed and very much welcomed addition to our tight-knit team.  His forward thinking and analytical attitude will most certainly help propel this organization to the levels that we all aspire to achieve.  As our Chief Operations Officer, Charlie’s initial focus will be to re-direct and then driving the tactical direction of our public web site and marketing efforts.  This includes not only a complete graphical design overhaul, but also a holistic content revamp that will entirely change our marketing message.  Basically he is tasked with making sure our public site and it’s content is easily understood and focused on attracting our target market.  We have realize over the past months that our current market message is convoluted and difficult to understand, so stay tuned for some changes here very soon.

While part of Charlie’s initial duties and responsibilities fall into a tactical and “getting to market” category, he has ultimately been brought onboard to take rule over the strategical dominions of application development, marketing, and customer relationship management.

Charlie, as your new friend and co-worker I want to thank you for taking this leap of faith and joining our team.  This not only means a great deal to me personally to have you aboard, but to the rest of the team as well.  I look forward to our future with this company, and may our successes number far greater than our failures.